Documentation

Channels

TrustRouter supports multiple messaging channels under one routing layer. Each channel differs in capabilities, compliance, and delivery behavior.

SMS

Best for OTP and critical alerts with near-universal reach.

Strengths

  • Global coverage
  • Simplest integration

Constraints

  • Sender ID rules
  • Filtering risk
  • Variable delivery confirmation behavior

WhatsApp

Best for two-way support, templates, and rich interactions.

Strengths

  • High engagement
  • Rich content

Constraints

  • Template approval
  • Opt-in
  • Business policies

Viber

Strong regional performance in specific markets with branded messaging options.

Strengths

  • Regional reach
  • Branded sender

Constraints

  • Market coverage varies by destination

RCS

Rich, verified sender experiences with interactive content in supported networks.

Strengths

  • Verified branding
  • Rich cards

Constraints

  • Coverage fragmentation
  • Operator dependencies
  • RBM onboarding complexity

Channel selection guidance

OTPRCS/WhatsApp where available, fallback to SMS
AlertsSMS primary, optional WhatsApp for richer user experience
SupportWhatsApp primary with SMS fallback for reach